MagicBrief

What is MagicBrief?

MagicBrief is a creative analytics and research tool that transforms complex advertising data into actionable insights. It helps teams understand which creative elements drive performance, enabling data-driven decisions that improve ad spend efficiency.

Top Features:

• Creative Analytics: identifies specific elements driving returns so teams can make confident decisions based on real data.
• Competitor Research: tracks what works for other brands without wasting budget on experiments they've already run.
• AI-Powered Recommendations: automatically suggests what content to create next based on performance patterns.
• Visual Reporting: creates a shared language between media buyers and creative teams to speed up production.

Use Cases:

• Ad Performance Analysis: pinpoint exactly which ...