What is Zella?
Zella is a screen and camera recorder for Mac and iPhone with an AI editor built in. Record a take, tap once, and it cuts silences and filler words, writes captions, cleans your voice, and adds music. Everything runs on your own device, so footage never gets uploaded and it works offline.
Top Features:
- Auto-Polish: one tap cuts silences, adds captions, cleans your voice, and mixes in music.
- On-device processing: recording, captions, and export run locally, so nothing gets uploaded.
- AI Assistant: type plain commands like cut the dead air and the edit happens.
Use Cases:
- Product demos: record a screen walkthrough and polish it into a clean demo quickly.
- Social clips: reframe recordings to vertical with face tracking for Reels and Shorts.
- Course lessons: capture teaching videos and export long lessons in 4K with Pro.
Who Can Use Zella?
- Founders: ship product videos and launch clips without hiring a video editor.
- Content creators: turn raw talking head takes into ready-to-post videos in minutes.
- Educators: record lessons and walkthroughs with captions added automatically for students.
Pricing
- Free ($0): every AI feature included, with exports capped at two minutes and 1080p.
- Pro ($89 one-time): unlimited export length, 4K and 8K output, plus saved templates.
- Founder ($299 one-time): everything in Pro plus future major versions, Family Sharing, and priority support.
Pros and Cons
Pros:
- Truly free tier: the whole editor works with no watermark, account, or trial clock.
- Privacy: footage stays on your device and the app works in airplane mode.
- No subscription: one payment unlocks Pro on both Mac and iPhone together.
Cons:
- Apple only: there is no Windows or Android version for other teams.
- Export cap: free exports stop at two minutes, which limits longer lessons and podcasts.
- Bring your own key: the typed AI Assistant needs your own API key to work.
FAQs:
1) Is it really free?
Yes, the free tier never expires and has no watermark.
2) Does my video get uploaded?
No, recording, captions, and export all happen on your Mac or iPhone.
3) Is Pro a subscription?
No, Pro is a one-time payment of 89 dollars covering Mac and iPhone.
4) What devices does it support?
It needs macOS 14 Sonoma or later on Mac and iOS 18 on iPhone.
5) Can I try Pro features first?
Yes, every new install gets seven days of Pro for free.